Voice of Customer programs transform unstructured feedback into usable data. This article dives deep into what Voice of Customer is, where to capture it, and how to build an effective Voice of Customer analytics process to increase revenue and reduce customer churn.
These 4 factors are driving big names back to private cloud or on premise implementations for data storage and analytics. Should you move, too?
We analyzed 50,000 TripAdvisor reviews of Best Western to demonstrate the value of customer feedback analytics in hospitality and other industries.
Hospitality analytics with text analytics and natural language processing (NLP) transforms customer feedback into revenue through useful data and insights.
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