Information Lexalytics Collects
We collect information to provide better Services to all our users. When you’re not signed into your Lexalytics account, we store the information we collect with unique identifiers tied to the browser, application, or device you’re using. When you’re signed in, we collect information that we store with your Lexalytics account./p>
Things You Create or Provide to Us
Information We Collect as You Use Our Services
Your apps, browsers & devices
We collect information about the apps, browsers, and devices you use to access our Services or open one of our HTML emails by using different types of technology, including “clear gifs” or “web beacons.” This “automatically collected” information may include Internet Protocol address (also known as “IP address”) or other device address or ID, web browser or device type, the web pages or sites that you visit just before or just after the Services, the pages you view on the Services, and the dates and times that you visit the Services.
We use various technologies to collect and store information, including cookies, pixel tags, local storage, such as browser web storage or application data caches, databases, and server logs.
We collect information about your activity in our Services, which may include:
- Views and interactions with content and ads.
- People with whom you communicate or share content.
Cookies and web beacons
Persistent cookies can be removed. If you delete, or choose not to accept, cookies from the Services, you may not be able to utilize the features of the Services to their fullest potential.
We may also implement on the Services third party content, such as advertising or analytic services, that uses “clear gifs,” “web beacons,” or other similar techniques, which allow the third party content provider to read and write cookies to your browser or implement similar tracking mechanisms. This information is collected directly by the third party, and Lexalytics does not participate in that data transmission. Information collected by third parties in this manner is subject to that third party’s own data collection, use, and disclosure policies. We currently implement services provided by Google Analytics, Facebook, Twitter, Linked In, Quora, and Hotjar.
Why Lexalytics Collects Information
Maintain & Improve Our Services
We use your information to ensure our Services are working as intended, such as tracking outages or troubleshooting issues that you report to us. For example, we continuously monitor our systems to look for problems. And if we find something wrong with a specific feature, reviewing activity information collected before the problem started allows us to fix things more quickly.
And we use your information to make improvements to our Services – for example, to understand and analyze the usage trends and preferences of our Lexalytics customers and to improve the way the Services work and look.
Develop New Services
We use the information we collect in existing Services to help us create new features and functionality.
Provide Personalized Services
We use the information we collect to customize our Services for you, including remembering your information so that you will not have to log-in again the next time you visit the Services if you haven’t signed out.
We use data for analytics and measurement to understand how our Services are used. For example, we analyze data about your visits to our sites to do things like optimize product design, monitor and analyze the operation and effectiveness of the Services and related activities, and monitor aggregate site usage metrics such as total number of visitors and pages viewed. We use a variety of tools to do this, including Google Analytics. Google Analytics relies on first-party cookies, which means the cookies are set by Lexalytics. You can opt-out from Google Analytics by setting your cookie preferences above.
Communicate with You
We use information we collect, like your email address, to interact with you directly. For example, we may send you a notification if we detect suspicious activity on your account, or we may let you know about upcoming changes or improvements to our Services.. And if you contact Lexalytics, we’ll keep a record of your request to help solve any issues you might be facing.
Lexalytics also uses your email address or other personal information to send you messages about the Services. These messages may be targeted at you based on your activities on our Services, for example your interaction with a particular piece of content. You will have the ability to opt-out of receiving any such communications. See the link at the bottom of any of our emails to manage your subscriptions or globally unsubscribe.
Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested.
Note: If at any time you would like to unsubscribe from receiving future emails, please select to unsubscribe at the bottom of our emails or send an email to support [at] lexalytics [dot] com. (replace the [at] and [dot] symbols with @ and . )
You can also reach us by phone at 1-800-377-8036
Protect Lexalytics, Our Users, and the Public
We use information to help improve the safety and reliability of our Services. This includes detecting, preventing, and responding to fraud, abuse, security risks, and technical issues that could harm Lexalytics, our users, or the public. For example, we collect and analyze IP addresses and cookie data to protect against automated abuse. This abuse can take many forms, such as launching a Distributed Denial of Service (DDoS) attack.
When we detect spam, malware, illegal content, and other forms of abuse on our systems in violation of our policies, we may disable your account or take other appropriate action. In certain circumstances, we may also report the violation to appropriate authorities.
Managing and Deleting Your Information
Managing, Reviewing, and Updating Your Information
When you’re signed into your Lexalytics account, you can always review and update information by visiting your account profile.
Exporting, Removing & Deleting Your Information
You can export a copy of content in your Lexalytics account if you want to back it up or use it with a service outside of Lexalytics by contacting us at support [at] lexalytics [dot] com. (replace the [at] and [dot] symbols with @ and . ). You may update, or correct your profile information and preferences at any time by accessing your account settings page or editing your Lexalytics account profile through the Services. If desired, you can delete your entire Lexalytics account by contacting support at support [at] lexalytics [dot] com. (replace the [at] and [dot] symbols with @ and . ).
Please note that deletions are reflected promptly in our customer database, in some cases, we retain data for limited periods when it needs to be kept for legitimate business or legal purposes. See “Data Retention” below for more information.
There are other ways to control the information Lexalytics collects whether or not you’re signed in to a Lexalytics account, including configuring your browser to indicate when Lexalytics has set a cookie in your browser. You can also configure your browser to block all cookies from a specific domain or all domains. But remember that our Services rely on cookies to function properly.
Information Retained Until You Remove It
As we describe above, you can request to delete your entire Lexalytics account. In some cases, rather than provide a way to delete data, we store it for a predetermined period of time. For each type of data, we set retention timeframes based on the reason for its collection.
Information Retained For Extended Time Periods for Limited Purposes
Sometimes business and legal requirements require us to retain certain information for specific purposes for an extended period of time. Reasons we might retain some data for longer periods of time include:
- Security, fraud & abuse prevention
- Financial record-keeping
- Complying with legal or regulatory requirements
- Ensuring the continuity of our services
Enabling Safe and Complete Deletion
When you delete data in your Lexalytics account, we immediately start the process of removing it from the product and our systems. First, we aim to immediately remove it from view.
We then begin a process designed to safely and completely delete the data from our storage systems. Safe deletion is important to protect our users and customers from accidental data loss. Complete deletion of data from our servers is equally important for users’ peace of mind. This process generally takes around 1 month from the time of deletion. This often includes up to a month-long recovery period in case the data was removed unintentionally.
Each of our storage systems from which data gets deleted has its own detailed process for safe and complete deletion. This might involve repeated passes through the system to confirm all data has been deleted, or brief delays to allow for recovery from mistakes. As a result, deletion could sometimes take longer when extra time is needed to safely and completely delete the data.
As with any deletion process, things like routine maintenance, unexpected outages, bugs, or failures in our protocols may cause delays in the processes and timeframes defined in this article. We maintain systems designed to detect and remediate such issues.
Sharing Your Information
For legal reasons
We will share personal information outside of Lexalytics if we have a good-faith belief that access, use, preservation, or disclosure of the information is reasonably necessary to:
- Meet any applicable law, regulation, legal process, or enforceable governmental request.
- Detect, prevent, or otherwise address fraud, abuse, security, or technical issues.
- Protect against harm to the rights, property or safety of Lexalytics or our affiliates, our users, or the public as required or permitted by law.
- Protect the security or integrity of the Services and to protect or enforce third party rights.
We may share non-personally identifiable information publicly and with our partners — like publishers, advertisers, developers, or rights holders. For example, we share information publicly to show trends about the general use of our Services.
Our Commitment to Data Security
Lexalytics uses a variety of physical, managerial, and technical safeguards designed to improve the security of our systems and your personal information. We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential. After a transaction, your private information (credit cards, social security numbers, financials, etc.) will not be stored on our servers. We cannot, however, ensure or warrant the security of any information you transmit to Lexalytics, nor can we guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards. You transfer your information to Lexalytics at your own risk.
If Lexalytics learns of a security breach, we will notify you in accordance with applicable law.
California Online Privacy Protection Act Compliance
Because we value your privacy we have taken the necessary precautions to be in compliance with the California Online Privacy Protection Act. We therefore will not distribute your personal information to outside parties without your consent.
Childrens Online Privacy Protection Act Compliance
We are in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act), we do not collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 13 years old or older. IF YOU ARE UNDER 13 YEARS OF AGE, PLEASE DO NOT USE OR ACCESS THE SERVICES AT ANY TIME OR IN ANY MANNER.
If Lexalytics learns that personal information of children under 13 years old has been collected on the Services without verifiable parental consent, then Lexalytics will take the appropriate steps to delete this information. If you are a parent or guardian and discover that your child under the age of 13 has obtained a user account on the Services, then you may alert Lexalytics at support [at] lexalytics [dot] com (replace the [at] and [dot] symbols with @ and . ) and request that Lexalytics delete that child’s personal information from its systems.
Your information may be processed on servers located outside of the country where you live. Data protection laws vary among countries, with some providing more protection than others. Regardless of where your information is processed, we apply the same protections described in this policy. We transfer your personal data from the European Union to the United States in accordance with standard contractual clauses we entered into. The standard contractual clauses can be read here.
When we receive formal written complaints, we respond by contacting the person who made the complaint. We work with the appropriate regulatory authorities, including local data protection authorities, to resolve any complaints regarding the transfer of your data that we cannot resolve with you directly.
If European Union (EU) data protection law applies to the processing of your information, you can exercise your right to request access to, update, remove, and restrict the processing of your information. You also have the right to object to the processing of your information or export your information to another service. Please contact support [at] lexalytics [dot] com. (replace the [at] and [dot] symbols with @ and . ) to exercise these rights.
If you have any questions, you may contact our data protection office at dpo [at] lexalytics [dot] com. (replace the [at] and [dot] symbols with @ and . ). If you have concerns regarding your rights under local law, you can contact your local data protection authority.
We process your information for the purposes described in this policy, based on the following legal grounds:
With your consent
We ask for your agreement to process your information for specific purposes and you have the right to withdraw your consent at any time.
When we’re pursuing legitimate interests
We process your information for our legitimate interests while applying appropriate safeguards that protect your privacy. This means that we process your information for things like:
- Providing, maintaining, and improving our Services to meet the needs of our users
- Developing new products and features that are useful for our users
- Understanding how people use our Services to ensure and improve the performance of our Services
- Customizing our Services to provide you with a better user experience
- Marketing to inform users about our Services
- Detecting, preventing, or otherwise addressing fraud, abuse, security, or technical issues with our Services
- Protecting against harm to the rights, property or safety of Lexalytics, our users, or the public as required or permitted by law
- Performing research that improves our Services for our users and benefits the public
- Fulfilling obligations to our partners like developers and rights holders
When we’re providing a service
We process your data to provide a service you’ve asked for under a contract. For example, we process your information in connection with your submission of data for categorization.
When we’re complying with legal obligations
We’ll process your data when we have a legal obligation to do so, for example, if we’re responding to legal process or an enforceable governmental request.
320 Congress St
Boston, MA 02210
Data Protection Officer: dpo [at] lexalytics [dot] com. (replace the [at] and [dot] symbols with @ and . )
Support: support [at] lexalytics [dot] com. (replace the [at] and [dot] symbols with @ and . )