Lexalytics® Brings Text and Sentiment Analytics to Mac®

Lexalytics®, the leader in cloud and on-prem text analytics solutions, announced today that its Semantria® software-as-a-service (SaaS) platform is now available as a desktop application for Mac® users. With Semantria for Mac, analytics professionals in customer experience management and social media marketing can quickly and easily analyze the sentiment and meaning of text documents stored locally on a Mac via the Semantria platform, without the additional coding associated with other commercially available text analytics solutions and APIs.

In this new application, Semantria for Mac eliminates the back-end work typically required with text processing. By separating out the text processing from the “in’s and out’s” of the system, users can easily and quickly roll out direct integrations with popular business intelligence, visualization and statistical analysis applications. Lexalytics plans integrations that will provide completely new abilities in interactive unstructured and structured data analysis.

“This is different than providing an API and will open the door to simple integration and use with a wide range of different applications. If it’s on your Mac desktop, you’ll be able to easily integrate with text analytics, enabling the critical addition of context to your analysis that would otherwise be missing, ” said Jeff Catlin, CEO, Lexalytics.

Currently, Semantria for Mac pulls in Excel® format files, including files exported from applications like SurveyMonkey® and Google Forms, as well as handling directories populated with text files. Outputs include Microsoft Excel spreadsheets, compatible with visualization tools like Tableau™, Qlik, Microstrategy, as well as JSON format output — suitable for ingestion in Elastic Search and other tools.

Semantria for Mac is available now at https://www.lexalytics.com/semantria/mac included free as part of any Semantria subscription.