It’s hard to find consensus when it comes to airport rankings. Slideshows here, listicles there — it’s always a matter of conjecture and PR. That’s why the Lexalytics marketing team set out to define the definitive, data-driven ranking of America’s 10 busiest airports. Use this as a resource when planning all your travel and layovers.
Is Denver International Airport a haven for secret Illuminati ceremonies? You might think so by looking at an analysis of its Facebook page. In this latest installment of the airport analysis series, we look at how important it is for a text analytics solution to account for sarcasm and satire.
In this installment of the airport series, we turn to Chicago O’Hare. ORD is still feeling repercussions after a viral incident from early 2017 rocked its customer base. This PR nightmare emphasizes an important role of text analytics as an agent of brand management.
Charlotte blends Southern charm into the hustle and bustle of a major international airport. However, this balance doesn’t always go as planned. As the ninth busiest airport in the country, Charlotte Douglas International Airport can profit from listening to the voice of its customers.
Not only is Hartsfield–Jackson Atlanta International Airport the busiest airport on earth, its “plane train” is the busiest rail system in America. This volume means Atlanta International needs to run with near flawless perfection. In this analysis, we learn exactlty how they can make strides toward that goal.