Trending continues to govern the stream of news, culture and marketing we consume. To keep up, marketers need to just about read the future in order to act fast enough to leverage unexpected trends. And, with a new tool developed by eDigitalResearch and Lexalytics, you just about can.
Video Tutorials: Semantria Advanced Functionality
4 m
There is no better way to learn something than a video tutorial. I’ve taught myself how to make my own music in a virtual studio, cook delicious meals for friends and family, and fix my […]
5 Tips for Making Salience Work For You
3 m
There’s a lot of ways to tune Salience: from tweaking a few, simple sentiment weights to developing custom patterns that explore the relationships between complex grammatical patterns. The quickest and easiest ways to tune the […]
Sentiment: A true tale of when bad was good
2 m
Sentiment is usually categorized into three buckets: positive, negative and neutral. It often get’s presented looking something like this: Sounds pretty simple, right? If content has good words in it, then it’s positive. And if […]
Stuck in Neutral
3 m
Recently I had one of those unfortunate circumstances where a customer of ours was unhappy with the results of the sentiment produced by Salience and contacted us to help tune the engine. The document set […]
Coming soon: Service Pack 1
2 m
As with any software, as soon as we released Acquisition 6.4 and Salience 4.1 we started looked at all the features we’d put in, and the features that were left on the editing room floor […]
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