It’s hard to find consensus when it comes to airport rankings. Slideshows here, listicles there — it’s always a matter of conjecture and PR. That’s why the Lexalytics marketing team set out to define the definitive, data-driven ranking of America’s 10 busiest airports. Use this as a resource when planning all your travel and layovers.
Voice of Customer analytics seeks to transform unstructured feedback into usable data. Learn how to build an effective Voice of Customer analytics program that increases revenue and reduces churn via better-informed decision-making.
Seattle-Tacoma International Airport is a small international airport servicing a big international clientele. In this airport series we explore how unraveling one Facebook review leads to wide ranging insights, from staff attitude to bathroom cleanliness and beyond.
There’s no doubt that San Francisco International Airport is the gateway to the world’s tech capital. So it’s no surprise the airport likely employs text analytics to guide billion dollar terminal renovations and daily improvements alike. In this installment of the airport series, we see how SFO effectively listens to its customers.
When an airport company reviews social data they need to be able to find the signal in the noise. Airports and the cities they serve are often confusingly interchanged on social media. In this article, we use filters and a custom configuration to see exactly what people are saying about McCarran International Airport.
EContent announced their 2018 Trendsetting Products! We’re honored to see Lexalytics AI Assembler, our latest product, mentioned on the list. Check out this article to see how AI Assembler will change the space.
JFK International Airport is about to undergo a massive renovation. To understand what JFK should change and why, we analyzed 1000’s of traveler reviews using our web-based text analytics platform. Here’s what we found.
The Cambridge Analytica Files have ripped open the conversation around data analytics, privacy, and marketing. In this probing and humorous article, our CMO shares his unique perspective as a marketing professional at a data analytics company.